Client: REHAU. Videographer: Anchor Pictures Storyboard and direction: Devin Schmidt
Edgeband is a small and usually unnoticeable feature in furniture., here the emphasis was on the quality, craftsmanship and curation process for every match of edge band to its board. The fact that the same person has been making these matches for 20 years was a compelling fact. The mystery surrounding the person doing this was something we wanted to keep shrouded in anonymity.
Entrust us with your unfinished edges.
Decades of perfecting our craft in polymers, pigments and print wheels have earned REHAU the reputation of the best surface-to-edge matchmaker in the industry.
Whether it’s the thousands of edgeband colors in multiple formulations we have in stock or something custom made for you, make a match that will last the entirety of its surfaced life.
More than meets the eye.
Imagine trying to close your shirt without buttons or tie your shoes without laces. Small is easy to overlook.
The edge of a laminated board is small, but perfecting this detail has been our focus for more than 50 years. We’ve trained our eyes on making exact matches between surface and edge, allowing you to always put your best foot forward.
We’re not your average edgeband manufacturer. When we say we can make any edgeband for you, you better believe it. We stock neons, primaries, pastels and wood grains that could outfit football fields more than once. Need patterns? We’ve got you covered. Our experience can transport you from grafix to linen, spanning decades of trends. The fun doesn’t stop there. We are always looking ahead to the next frontier to keep you at the edge, today and tomorrow.
Like a button and shoelace, edgeband is small. But when you glide your fingertips down the edge of a board you ran through the mill earlier today, you know small is mighty.
Emotional storytelling is an art, and it forms the heart of any brand narrative. It demands the ability to empathize with the end consumer, understanding their deepest motivations and desires. This insight allows us to craft compelling stories that resonate, making your product the clear and compelling choice.
